Can Printed Travel Guidebooks Survive?
Last year, there were two major sales that pretty much answered the above question.
The BBC sold the Lonely Planet series, which it bought in 2007, to an American digital media publishing house. A few months earlier, Frommers was sold to Google.
Both buyers placed an emphasis on digital content so it seemed the handwriting was on the wall.
But not so fast. Earlier this week, Google sold Frommers to, well, Arthur Frommer, the man who started it all in 1957. Frommer said that while they would be expanding the Frommer website and ebook line, they would also continue to publish the traditional travel guides.
Frommers has had numerous owners over the years including Simon & Schuster and John Wiley & Sons. And now it’s returned to where it all started.
So perhaps at least one portion of the travel guidebook industry will continue—for awhile. Personally, I think the move to ebooks and apps is the real future for this genre.
Google stills owns Zagats so it’s possible that line may disappear from store shelves sometime in the near future.
Reader Comments (3)
I use mine before a trip, I also go online and look up info (prices and opening times may change), I gather info I need and either jot it down in a moleskine that I travel with or print out bit and pieces and discard them as I go along.
I don't have a device for apps to carry around with me and probably never will.
The only time I would willingly pack a guide book is, if the whole guide is concentrated on the area I'm visiting (i.e. the Normandy Landing Beaches and surrounding WWII historic sites), then copying / printing out that info would be an exercise in futility. I would just flag the relevant pages.
I would hate to see guide books disappear completely.
Flipping through a book is so much faster than waiting for a phone to load.